BFit with Breanne Freeman

BFit with Breanne Freeman

After two years of soul searching a new workout regime post-Beachbody, I’ve finally found my program! I’m now on my sixth month (and counting!) following Breanne Freeman’s BFit app. For the first time since leaving Beachbody I feel at home (literally) with my workouts.

You may recall in my 2022 Year in Review: Workout Edition that I was very much inconsistent with my workouts last year. I jumped around a lot. Retrospectively, I was lost, both in my workouts and my nutrition. I ended up exploring intuitive eating, and ultimately gained a few pounds.

Then late one night in March I stumbled upon certified personal trainer Breanne Freeman promoting an 8-week transformation challenge in her BFit app. First place was a $1,000 and runner up was $250. This peaked my interest, but put me at a crossroads. Do I forego the challenge because it goes against intuitive eating? Or do I make peace with my IE journey and challenge myself? Clearly I was unhappy.

After contemplating for a whole 30 minutes, I took the plunge and signed up.

What is BFit?

BFit Breanne Freeman

Launched in June 2022, BFit is a custom strength training workout and macros nutrition subscription from Breanne Freeman, author of Master Your Macros. I’ve followed Breanne on social media for years. Her physique, dedication to her workouts, and knowledge of macros have always inspired me.

BFit offers a combined workout and nutrition plan for $30/month or you can opt for workouts or nutrition only for $20/month. A membership includes:

workout plan

3, 4, or 5-day personalized workout plan* for the gym or at-home

meal plan

Custom meal plan with dietary options for vegan, gluten-free, dairy-free, and even low-carb**


Macro-friendly exclusive BFit recipes

support group

Private Facebook support group

*Requires workout plan. **Requires nutrition plan.

I first tried BFit back in August 2022 shortly after its debut. I was only a member for a month though as I wasn’t ready to take on another recurring expense. When I rejoined back in March for the 8-week challenge, at the end of the 8 weeks I knew I was getting value out of it.

The best workout program is the one you can stay consistent with.

During those initial 8 weeks, I never missed a workout, even waking up early on Saturdays to get my fifth workout in before the day’s activities. The workouts didn’t bore me, and I could see progress in areas of weight increase and body recomposition, even if the scale barely budged.

Reasons I love BFit

1. Flexible schedule

I can choose from 3, 4, or 5-day splits to fit my schedule. I personally thrive with 5 workouts a week, but it’s nice to know that if life gets too hectic or even slows down, I can change my plan to fit what season of life I’m in.

2. Progressive overload

While transitioning out of Beachbody into Peloton last year, I followed the unofficial Peloton calendar #hardCORE On The Floor. While this calendar provided me a routine, and major props to the personal trainer who compiles this monthly calendar, unfortunately it lacks progressive overload. Progressive overload is a method of strength training where you’re gradually increasing your weight or intensity overtime to continually make gains in muscle size, strength, and endurance. BFit gives me this.

The BFit app keeps a log for each move, recording your rep count and weight selection. When your plan renews each month, you’ll start to recycle moves, but at different rep counts to avoid plateaus. When you complete an exercise with a heavier weight than previously recorded, the app celebrates you with a “Personal Best” notification. Many BFit users screenshot these popups and share them in the Facebook group, proud of themselves (as they should be!).

3. Go at my own pace

Unlike Beachbody or Peloton, these workouts aren’t follow-along video format. Breanne includes written instructions and a demo video for each move, but the rest is in your hands. This can take some getting used to, but honestly, I love it. I put in my headphones, listen to a podcast, and bust out my sets. One minute of rest is recommended between each set, but you make the decision on how fast or slow you move through these exercises. On average my BFit workouts take me 50 minutes.

4. “Swap” feature

A “swap” feature is offered for most exercises to provide you with alternative moves for both gym and home. So whether I don’t have a piece of equipment the move’s calling, I’m not feeling the move that day, I’m nursing an injury, or heck, even if I’m just bored with the move in general and want something different, I regularly use the swap feature.

5. Challenges

While BFit itself is ongoing, Breanne occasionally runs challenges involving physical and cash prizes. Currently I’m participating in my second 8-week challenge as we speak (or as I type I should say). These challenges are motivating and bring forth even more camaraderie in the Facebook group.

All this to say…

I highly recommend BFit. If you’re interested in signing up, visit her website at And if there’s any presale questions I can answer for you, drop ’em in the comments below! 👇

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